As all technology buffs know, this week is the “Superbowl” of video games and technological innovations: the Electronic Entertainment Expo (E3) in Los Angeles, California. Today is Microsoft’s big day where they host their press conference and unveil all of their future products, prototypes, and innovations for the XBOX 360 video game console. Although their press conference is still going on (and will go on throughout the day PST), two presentations caught my attention (other than Halo 4).
First, Microsoft announced that their browser Internet Explorer will be coming to the XBOX 360 in the near future and will be Kinect enabled. With the power of Kinect, a user will be able to speak search terms into the XBOX 360 from across the room and the results will show up in a matter of seconds. Anyone who owns an XBOX 360 knows how big of a hassle it is to type via the standard controller: what takes two seconds to search on a PC keyboard takes about 1-2 minutes to search with the standard controller (not really an enjoyable or efficient way to find what you are looking for). Now that Kinect allows users to speak, it makes searching the web easier, faster, and fun!
The second presentation that caught my eye was Microsoft’s “SmartGlass.” As a reminder, XBOX 360 isn’t just a video game console. It is a 360 degree entertainment system! They have many premium applications including HBO Go, Netflix, Amazon Instant Video, EPIX, ESPN, Zune, etc. where a user can view movies, TV shows, music, and much more. With the invention of “SmartGlass,” a user can view their XBOX 360 media across multiple devices, including all Apple and Android products. For example, if a user starts a movie on his or her XBOX 360, he or she can pick it up from where they left off on his or her Droid mobile device and finish the movie later on in the day on the iPad. This entertainment synchronization not only allows streaming across multiple platforms, but there is another feature that invites the user to engage in additional content that runs simultaneously with the media you are interacting with. For example, a user can watch “Game of Thrones” on the XBOX 360 and have “complimentary information on their smart phone or tablet alongside” where the user can see “in real time where a certain character’s position is throughout the episode” via a map of the fictional world. Anyone who watches “Game of Thrones” knows that there is a wealth of information, characters, and locations and this can sometimes create confusion for the viewer. He or she may not know what is going on, who is who, and where a current scene is taking place. With this complimentary feature, a “Game of Thrones” fan can experience a new and innovative way of watching television by physically seeing and knowing exactly what is going on in the show. How cool is that? Although this is just one of a few features that debuted today at the press conference, there will be more information to come later on this week or in the very near future.
Like many new innovations, this is just the tip of the iceberg. The new innovative technology will not only inspire creative juices for businesses, developers, and engineers across the globe, it will also open up a world of ideas and change the way we watch Television indefinitely.
For more information, watch the awesomeness that is E3 LIVE at the link below: