Assembly, the full-service media agency of MDC Partners, has been recognized as a Leader among media agencies invited by Forrester Research, Inc. to participate in The Forrester Wave™: Full-Service Media Agencies, Q1 2019 report. In Assembly’s first time participating in the evaluation, it was cited as a leader and received the highest possible scores in the planning and buying, content strategy and development, employee experience, brand safety, transparency approach, and agency partnership strategy criteria. Forrester released the full report on March 14, following an evaluation of the nine most significant firms to show how each agency measures up and helps CMOs select the right one for their needs.
“Forrester is one of the most influential research and advisory firms in the world,” says Martin Cass, CEO, Assembly. “We’re extremely proud to be recognized as a Leader by Forrester in five years after our inception.”
In just five years, Assembly has risen from small shop to Ad Age’s 2018 Media Agency of the Year, and now a 2019 Forrester Wave ‘Leader.’ The agency continues to invest in content development, data, proprietary technology, and training and development to solve the needs of the modern CMO.